Welcome to the digital age of gastronomy, where the ancient flavors of Mayan culture are reborn through the innovative “Burger of the Gods” (BotG) program. This initiative is not just a meal; it’s a story, a journey, and a digital experience that connects chefs, connoisseurs, and communities.
The Digital Platform: BotG, a Kukulkano (KK) initiative, currently thrives on the Yucatano Market and Kukulkano platforms, offering a seamless digital interface for both chefs and consumers. The exciting news is that the dedicated platform, BurgerOfTheGods.com, is set to launch later this year, just in time to announce the 2024 winner. This new platform will be the central hub for the program, providing an even more immersive and user-friendly experience. A reality-style video series is also planned for the platform.
Kukulkano is proud to be a member of the Yucatano Business League, benefiting from the business acceleration services provided by the Yucatano company and platform. This partnership underscores the commitment to fostering a vibrant community of culinary enthusiasts and professionals.
Chef Submissions: For a chef, the submission process is a chance to share their culinary narrative. It begins with a comprehensive profile that delves into the chef’s background, their restaurant or kitchen, defining moments, and culinary philosophy. This narrative is not just about a recipe; it’s about the person behind the dish, their inspirations, and the cultural significance of their creation.
The Recipe Journey: Each recipe submission is accompanied by detailed notes that reveal the chef’s inspiration, the story behind the chosen name, and its cultural resonance. This transparency allows consumers to connect with the dish on a deeper level, understanding the passion and history that each bite represents.
Consumer Experience: Consumers are invited to explore the rich tapestries of stories and flavors on the digital platforms. They can order their “Burger of the Gods Experience” with ease, immersing themselves in the chef’s world and savoring the culinary delights that await.
Chef Compensation: Chefs and their kitchens are paid a preset price per burger for their artistry, plus 50% of tips, fostering a sustainable and profitable ecosystem. The other 50% of tips go to the dedicated delivery staff, ensuring that everyone involved in the experience is appreciated.
Ghost Kitchens: The burgers come to life in a “virtual ghost kitchen network,” a collection of approved kitchens and restaurants that meet the high standards of the “Burger of the Gods” program. This network allows for flexibility and scalability, accommodating the dynamic nature of the menu and chef participation.
White Glove Delivery: Delivery fees are based on on-demand pricing, with white glove experience providers ensuring that each burger arrives in pristine condition. This premium service underscores the exclusivity and luxury of the program.
Community Commerce: The “Burger of the Gods” program is a catalyst for community commerce, driving local economies and supporting the culinary arts. With up to 30% and more in coseller earnings, the program creates opportunities for ancillary businesses and entrepreneurs to thrive.
A Fresh Experience: Kukulkano is committed to creating a constantly changing and fresh experience for consumers and chefs alike. The program’s structure encourages ongoing innovation, with new chefs and recipes continually entering the fold. This keeps the menu exciting and the experience new, ensuring that the “Burger of the Gods” remains a coveted culinary destination.
Join us in this digital culinary revolution, where every burger tells a story, every chef is a star, and every consumer is part of a community that celebrates the art of food. Fill out the form below to get started:
